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  • DAMA Day 2023 - Trends in Data Architecture

DAMA Day 2023 - Trends in Data Architecture

  • May 19, 2023
  • 7:30 AM - 7:00 PM
  • 3225 158th Ave SE, Bellevue, WA 98008


  • Students and Facalty must register using their .edu email.
  • Ticket price is for 4 employee + 2 free individuals and $300 credit towards Bronze Membership.
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  • Member Regular Registration Fee
  • Non-Member Regular Price.

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Trends in Data Architecture


May 19, 2023

Embassy Suite Bellevue

3225 158th Ave SE, Bellevue, WA 98008

DAMA Day 2023 Schedule: 

This in-person event starts at 7:30 AM with continental breakfast and networking. The schedule features keynote presentations, sponsor presentations, a panel discussion, and ends with a happy hour after 4:00 PM.  


Bill Inmon - Keynote speaker

Data Architecture and The Data Lakehouse 

Bill Inmon

Founder, Chairman, CEO, Best-Selling Author, University of Denver & Scalefree Advisory Board Member.

Bill is known as the father of the data warehouse. He has written 65 books published in 9 languages. One of Bill’s books BUILDING THE DATA WAREHOUSE has sold over 500,000 copies. Bill was named by Computerworld as one of the ten most influential thought leaders in the history of computing.

Bill developed the technology for textual disambiguation, which reads raw text and turns that text into a standard data base. Bill founded and took public Prism Solutions, the original ETL company. Bill founded Forest Rim Technology, which supports textual ETL.

Bill lives in Denver, Colorado with his wife and his two Scotty dogs.

Abstract: Data architecture is an eternally moving river. Once there were simple applications. Then online data bases. Then data warehouses.   Today there is the advent of the data lakehouse. This presentation describes what a data lakehouse is and why it is in your future.

Miriam Grace and Vivek Hassan Keni 

"One Customer - One Code"

Customer Identification in Boeing: A Journey


Miriam Grace is Sr. Technical Fellow at the Boeing Company and has 35 years of Boeing experience in Business and IT Architecture. 12 years as Chief Architect for Boeing Sales and Marketing, with Significate systems design work across all business units.   She is responsible for the introduction of Design Thinking and Customer Relationship Management capabilities at Boeing. "One Customer - One Code" driving strategic implementation of Customer Master Data.

Vivek Hassan Keni has 18 Years of data architecture specializing in the Digital Transformation, SAP Implementations and Customer data management.  Vivek is instrumental in designing and bringing to production a solution for a "One Customer - One Code" Policy to uniquely identify customer across the global enterprise.

Abstract: Miriam will Describe the journey to achieve Customer Master Data Management (MDM) at Boeing as a part of overall MDM system implementation within the Enterprise Resource Planning (ERP) portion of the Digital Enterprise Transformation Program.

Vivek will show the Strategies and approaches used by The Boeing Company to create a centralized platform for managing Customer Master Data across the Enterprise Boeing system.

Malu Septien Milan

The Ethical Use of AI

Malu Septien Milan is a Senior Executive Leader, Cross-Boundary Collaborator, and Culture Change Agent of Large IT Programs that transforms the old way of doing things into efficient and effective utilization of technology for scale and improved quality of services and products while delivering incredible quality and measured improvements. At Accenture, Malu is Sr. Manager working on Risk and Regulatory for  Strategy, Cybersecurity, Privacy and Data Services. She is ex-Board Member of DAMA Puget Sound.

Abstract: The following topics will be covered as part of this talk:

1. Shifting regulatory landscape in 2023 impacting all businesses

2. The NCOE Contribution to Ethical AI

3. The role of Data Governance as a foundation to Privacy Compliance

4. The ESG Challenge and use of AI to drive change

5. Data Security and it’s reliance in Data Governance tools and processes

6. The next challenge integrating Data Governance into Operational Excellence 

Panel Discussion:

Join the discussion and gain new insights from our panel. 

Panel Topic: "Trends, Challenges, and Opportunities in Data/Information Management"


THANK YOU to our 2023 DAMA Day Sponsors!

Sponsor Presentations:

David Morton and Dan Secrist

"Leapfrogging Data & Analytics with a Cloud Lakehouse Architecture at Brooks Running"

David Morton, Director, Enterprise Data Analytics at Brooks Running

David is an innovative business, technology, and thought leader with 22 years of consulting and industry experience in data and analytics, enterprise architecture and information technology. Over the last four years David lead the build of Brooks Running’s technology capabilities, established a collaborative and highly functioning team, and established an operational model to work on the most value-added efforts.

Dan Secrist, Senior Director of Data Engineering and Cloud Solutions at Unify Consulting

Dan is a senior leader in data management, specifically in the areas of data warehousing, data engineering, business intelligence, and information governance. Over the last 20 years, he has architected and built big data repositories in the United States for Fortune 100 companies in the financial services, high tech, manufacturing, retail, and telecommunications industries.

Abstract: Brooks Running, a premium running shoe and apparel brand, sought to make more and better decisions with data, but needed to overcome the constraints of an error-prone and slow on-premises infrastructure. Brooks and Unify Consulting co-designed a new cloud lakehouse architecture that allowed the company to migrate, integrate, and analyze data in one global environment with near real-time data. The new solution allowed Brooks to offer new analytical capabilities and thus improve order and inventory management, warehouse management, fulfillment, product design, and customer service, just to name a few.


Cameron Nichols 

Denodo Sales Director

Cameron Nichols has a strong passion for Data and SaaS Technologies.  He has held positions at SAP, Collibra and most currently at Denodo in various capacities.  He has a B.S from the University of Oregon.  Currently he is based near the Bellevue WA area with his wife and 2 children.

Title: Your Data Footprint-The Overall Impact

Abstract: Have you ever wondered about the lasting effects of data and not only how it impacts our work life, but our life at home?  We are walking data points with everything we do creating patterns leading to a data footprint for every individual.  Many organizations may struggle to incorporate the data points in someone's day to day life and map those to business needs to gain efficiency and achieve growth.  In today's discussion, Cameron Nichols, a data and technology nerd will introduce a roadmap to develop a data footprint by looking at a historical analysis of data and where the world is headed with data growing exponentially each day.  Imagine a world where a business has access to this data at their fingertips rather than constantly having to scrub, duplicate and verify the data sets providing real-time data. 

During today's presentation you will learn:

  • How to lower risk
  • Better ROI returns and increased revenue
  • Best practices and tips

Joe Grant Bluechel, CIPP/US

Joe is a technology executive with 25 years of experience in data and analytics, data governance, data privacy, AI/ML, digital transformation, software development, and application integration Joe has managed global consulting services in the US, Canada, Mexico, Brazil, United Kingdom, France, Switzerland, Serbia, and India. Currently, Joe is the Founder and CEO of Boundree, a consultancy focusing on data strategy, data governance, and data privacy, assisting customers with improved risk management, increased data literacy, and ethical innovation. Joe has served on many technology advisory boards and has carried many technical and operational certifications. In his spare time, he enjoys traveling, spending time outdoors, and playing golf very poorly.

Abstract: With the advent of architectural designs such as data mesh, data products, and self-service, the balancing act between analytics capability and governance / compliance has never been greater. Joe will share a few customer journeys that embraced non-invasive data governance techniques to improve data literacy and innovation while remaining compliant and balanced.


THANK YOU to our Education Partner and Sponsor!

Dataversity Training Center, our Education Partner and Sponsor, has generously offered to sponsor a giveaway at the upcoming DAMA Day event. Two lucky winners will receive free full access registrations for the highly anticipated Enterprise Data World conference, which will take place in Anaheim, CA in September 2023. The registrations will provide the winners with access to all the sessions, including tutorials, allowing them to fully immerse themselves in this exciting event.

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